Lush Cosmetics is a company that is rapidly changing the beauty industry. With its modern approach to skincare and cosmetics, Lush has managed to capture the attention of millennials and Generation Z, creating a strong demand for their products among younger generations. But who, exactly, is Lush Cosmetics’ target market?
It’s no secret that Lush Cosmetics is a huge hit with millennials and Gen Zers alike. The company’s commitment to natural ingredients and animal rights has resonated with young people, who are increasingly turning away from traditional beauty products and towards more ethical options. This has made Lush Cosmetics an attractive option for those seeking quality, handcrafted, and sustainable products. But beyond this, what other types of people does Lush target?
The truth is that Lush Cosmetics’ target market is incredibly broad, encompassing all genders, ages, and backgrounds. For starters, the company’s focus on natural ingredients appeals to those with sensitive skin and allergies, as well as people who prefer organic and cruelty-free products. In addition, Lush Cosmetics’ dedication to creating diverse products means that there is something for everyone, regardless of age, gender, skin type, or lifestyle.
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